Digital Marketing

How to Add Multiple Websites to Your Google Analytics Account

How to Add Multiple Websites to Your Google Analytics Account

This is one of those things that’s so easy… And so easy to forget how to do. I created my third...

utm-codes-instagram

UTM Codes — And How to Use Them for Instagram

You can view traffic to your site from social media platforms like Facebook and Twitter in Google Analytics. However, you...

16 Ways to Prepare for a Lightning Talk

16 Ways to Prepare for a Lightning Talk

This article originally appeared on the SEMrush blog. Last year I delivered a speech at a large, local technology event. I was...